Character Discernment: How to Find Safe People

Have you ever met someone seemed fake? They’re charming, funny, and confident. Yet there’s something about them that’s off?

Your intuition waved a huge red flag in your mind’s eye, signaling caution! DO NOT PROCEED!

And what did you do?

You ignored the warning and form a connection with that person to only regret it later.

We’ve all been there.

I’ll be the first to admit of learning the hard way.

Character discernment is like completing an American Ninja Warrior obstacle course. It's incredibly challenging, but with practice, patience, and self trust, it can be accomplished and very necessary for protecting yourself and your business.

What makes character discernment challenging?

From personally experience and observation, I have uncovered 4 basic truths.

1. Adults have become masters at hiding our true selves from the world. Western society has taught us we must be something more than who we are to belong. The search for belonging and acceptance motivates us to consume things we believe will "fix us"

2. Not trusting yourself.  There have been countless times I trusted others before myself.  Yes, I was naive and yet I didn't know my own power so I freely gave it away.  How many times have you trusted someone's word over or your intuition? What about a group of friends, or experts? We naturally look to peers and expert opinions before trusting our own judgement.

3.  We judge others based on qualities outside of character traits. Some of us discern people based on their personality, looks, financial status, ethnicity, etc.  It's only when we look at character are we truly able to connect with safe people.

4. Allowing emotions to over-ride rational thinking. We buy out of emotion. Marketers know that, sales people know that, and manipulators know that. Being able to pull back those feelings and think things through would save a lot of money and heart-ache.

 How to find safe people

Safe people are those who are trustworthy, reliable, and genuine. They'd never intentionally bring you harm and want the best for you. Finding safe people involves being aware of patterns in behavior and conversation, self-reflection and dealing with your own short comings and sticking to personal boundaries.

 

THANKS FOR READING MY BLOG!
Are you looking for ways to stay top of mind?
Contact Us to discuss your client retention blueprint!
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Customer Loyalty: What Do Your Customers Really Care About?

Do you know what your customers value the most about your product/service?  Many business owners assume it's quality, great customer service, or price.

But if you were to ask current clients, their answers may surprise you. Sometimes personal concerns play an important role in buyer’s choices.

Recognizing the full range of both rational and emotional factors behind client purchases and tailoring your communications accordingly, is just as essential to client retention as it is to gaining new clients.

Today's criteria of  affordability, met expectations, and great service is standard for doing business.

Savvy BOSS LADIES include surveys in their customer support process to know what clients value.

How well are you retaining your clients?

Many entrepreneurs assume 50% client retention rate is great. It's a good start but you should want more customers to stick around.  Keeping as many clients as possible reduces the time and resources it takes to gain new customers.  An ideal client retention rate of 80% is a target you should aim for.

If you're not at the 80% mark, focusing your attention on keeping customers would be the easiest and smartest way to grow your business.

Are you nurturing your clients as prospects?

Now tell me this: Who is more likely to purchase high ticket offers—new buyers or existing buyers?

That’s a no-brainer.

If you see your existing buyers also as prospective buyers, and include them to the maximum degree, you will significantly improve the percentage of new business that results.

We often miss this clear and simple, direct route to improving our businesses because we don’t see existing buyers as prospective buyers, only as “past” buyers.

This is absurd and risky.

Making sure clustomers are aware of all the services we provide opens the door for new business. Addressing their individual values such as personal growth, reduced anxiety, and reputation solidifies customer loyalty.

THANKS FOR READING MY BLOG!
Are you looking for ways to stay top of mind?
Contact Us to discuss your client retention blueprint!
Or check us out on Facebook at TamaraBurkett

 

 

 

Customer Loyalty: What Do Your Customers Really Care About?

Do you know what your customers value the most about your product/service?  Many business owners assume it's quality, great customer service, or price.

But if you were to ask current clients, their answers may surprise you. Sometimes personal concerns play an important role in buyer’s choices.

Recognizing the full range of both rational and emotional factors behind client purchases and tailoring your communications accordingly, is just as essential to client retention as it is to gaining new clients.

Today's criteria of  affordability, met expectations, and great service is standard for doing business.

Savvy BOSS LADIES include surveys in their customer support process to know what clients value.

How well are you retaining your clients?

Many entrepreneurs assume any number 50% is great and it's a good start.  Keeping as many as your clients as possible reduces the time resources it takes to gain new customers.  An ideal client retention rate of 80% is a target you should aim for. Increasing client retention is a simple and easy way to meet your revenue goals.

Are you nurturing your clients as prospects?

Now tell me this: Who is more likely to purchase high ticket offers—new buyers or existing buyers?

That’s a no-brainer.

So what I’m sharing you is that if you see your existing buyers also as prospective buyers, and include them to the maximum degree, you will significantly improve the percentage of new business that results.

We often miss this clear and simple, direct route to improving our businesses because we don’t see existing buyers as prospective buyers, only as “past” buyers.

This is absurd and risky.

Making sure clustomers are aware of all the services we provide opens the door for new business. Addressing their individual values such as personal growth, reduced anxiety, and reputation solidifies customer loyalty.

THANKS FOR READING MY BLOG!
Are you looking for ways to stay top of mind?
Contact Us to discuss your client retention blueprint!
Or check us out on Facebook at TamaraBurkett